Our Hospitality Team
Kevin Krueger
DTC Manager
Kevin Krueger has over 15+ years of experience transforming and leading teams within the hospitality industry. Growing up in Hawaii, Kevin quickly found a passion for creating memorable experiences by learning from two very important people to him, his parents. Both of his parents worked in luxury resorts in Hawaii prior to moving to the Napa Valley in 2000, where Kevin worked at multiple luxury resorts. Prior to moving to the wine industry, Kevin was the General Manager of two boutique hotels in Carmel by the Sea.
In 2019, Kevin combined his passion for wine and hospitality and moved back to the Napa Valley to oversee the hospitality for the PlumpJack Collection of Wineries. As the Direct to Consumer Manager at Materra | Cunat Family Vineyards, Kevin will be focused on overseeing the Direct to Consumer channels and is excited to share his love of wine, hospitality, and community with all of you.
Kevin lives in Napa with his wife, Daniela, and son, Grayson. In his free time, Kevin enjoys spending time with his family, traveling, fishing, and enjoying the beautiful Napa Valley.
Sasha Yurek
Dean's List Concierge
Sasha Yurek was born and raised in Benicia, California. From early on, she was attracted to the hospitality industry, studied Hospitality Management, and worked at several high-end Napa Valley hotels. Sasha happened into the wine industry by chance. When the 2014 earthquake struck Napa, her hotel was forced to close for several months. During that time she was offered a role at Cliff Lede Vineyards and quickly rose through the ranks.
In her free time, Sasha loves spending time with her family.
Darren Bohan
Hospitality Manager
Darren Bohan was raised in nearby St. Helena. Before joining the hospitality team, Darren worked on the production side of the wine business for two harvests at other wineries. He joined the Materra team in 2016 and has quickly become a favorite of customers and colleagues alike.
He is an avid fan of all sports (and a Raiders diehard). In addition to staying physically fit, he is an active coach in local youth sports.
Darren lives in Calistoga with his wife, Cathy, cat Lucky, and dog Marvin.